Kamis, 21 Mei 2015

LESSON 12. RETAILING



LESSON 12. RETAILING

EXERCISE 1: STRUCTURAL PRACTICE.

Example:    I should go shopping today.
                   I should have gone shopping today.

1.     I should buy a refrigerator today.
ü I should have bought a refrigerator yesterday.
2.     He should have applyed for credit soon.
ü He should have applyed for credit yesterday.
3.     They should get groceries at the supermarket this afternoon.
ü They should have gotten groceries at the supermarket yesterday.
4.     They should stop at the shopping center tomorrow.
ü They should have stopped at the shopping center tomorrow.
5.     We should see about the toaser today.
ü We should have seen about the toaser yesterday.
6.     She should try newbotique.
ü She should have try new boutique.
7.     You should order a new sweater.
ü You should have ordered a new sweater.
8.     I should take my wife shopping later.
ü I should have taken my wife shopping later.


EXERCISE 2: SUBSTITUTION DRILL.

Example:    how
                   Do you mind my asking how you got it ?

1.     His.
ü Do you mind his asking how you got it ?
2.     When.
ü Do you mind his asking when you got it ?
3.     Bought.
ü Do you mind his asking when you bought it ?
4.     Sold.
ü Do you mind his asking when you sould it ?
5.     Why.
ü Do you mind his asking why you sould it ?
6.     The house.
ü Do you mind his asking why you souldthe house ?
7.     Our.
ü Do you mind our asking why you sould the house ?
8.     Rented.
ü Do you mind our asking why yourented the house ?

EXERCISE 3: FURTHER STRUCTURAL PRACTICE.

1.     If the supermarket is crowded, I won’t gp there.
ü If the supermarket were crowded, I wouldn’t go there.
2.     If I shop downtown, I will find it.
ü If I had shop, I would find it.
3.     If we leave now, we will have time for everything.
ü If we had left now, we would have had time for everything.
4.     If this shop offers home delivery, I will ask them to deliver.
ü If this shop had offered home delivery, I would have asking them to deliver.
5.     If she doesn’t buy too much, she will carry it herself.
ü If she hadn’t bought too much, she would carried it herself.
6.     If the store has ice cream, I will bring the children some.
ü If the store hadice cream, I would have bought the children some.


REDING COMPREHANSION QUESTIONS.

1.     What is retailing ?
ü Retailing is selling goods and services to the ultimate consumer.
2.     Name at least for types retail stores.
ü For types of retail stores are departement stores, discount houses, cooperatives, and franchises.
3.     Name at least two types of retailing that do not include the use of a store.
ü Two types of retailing that do not include the use of a store are mail-order house and vending machine operators.
4.     What are some ways that a retailer may serve the consumer ?
ü Some ways that a retailer may serve the consumer are provide a convenient location, guarantee and service the merchandise, and provide diverse goods.
5.     What are some ways that the retailer may serve the manufacturer ?
ü Some ways that the retailer may serve the manufacturer are promoting the product, often through displays, advertising or sales people.
6.     What per cent of the price that you pay for goods goes to the retailer ?
ü More than 25- 100 percent of the price of goods.
7.     Comuter the funcitions performed by any two retail outlets you have used.
ü The functions perfom are save product to remain avaliable and changing the shape of the product becomes more attractive.


VOCABULARY PRACTICE.

Discount               vending machine            credit          services
Mail-order            guarantee                       retailer        middleman

1.     Extending credit is one function a retailer may perform.
2.     A retailer is a middleman between the wholesaler and the consumer.
3.     The departement store is having a sale and there is a 20 per cent discount on all coats.
4.     The shop will repair the radio for you since you have the guarantee that came with it.
5.     At their vactory, you can have snack at any time, they offer sandwiches and cookies from a vending machine.
6.     The retailer is the most expensive link in the chain of distribution.
7.     One of the services that a supermarket may offer is home delivery.
8.     Since the cannot leave her home, she does all her shopping by mail-order.

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