Kamis, 21 Mei 2015

LESSON 11 “WHOLESALING”



LESSON 11 “WHOLESALING”

EXERCISE 1: SCTRUCTURAL PRACTICE.

1.     Where did you put the order ?/ I don’t remember.
ü I don’t remember where you put.
2.     When did you talk to the president ?/ I want to know.
ü I want to know when you talk.
3.     How does she get her commission ?/ He doesn’t remember.
ü He doesn’t remember how she gets..
4.     Where are the purchase orders ?/ We don’t recall.
ü We don’t recall where the purchase orders.
5.     How much is the toll ?/ It doesn’t matter.
ü It doesn’t matter how much the toll.
6.     How large is the sales region ?/ They don’t care.
ü They don’t care how large the sales region.
7.     Who are the purchasing agents ?/ I don’t recall.
ü I don’t recall who the purchasing agents.
8.     Where was the shipment delivered ?/ He doesn’t remember.
ü He doesn’t remember where the shipment delivered.

EXERCISE 2: SUBSTITUTION DRILL.
“We try to deal with buyers who are in region.”. 
Example:    Want.
                   We want to deal with buyers who are in the region.

1.     Purchasing agents.
ü We try to deal with purchasing agent who are in the region.
2.     City.
ü We try to deal with purchasing agent who are in the city.
3.     Intend to.
ü We intend to deal with purchasing agent who are in the city.
4.     People.
ü We intend to deal with people who are in the city.
5.     To work.
ü We intend to work with people who are in the city.
6.     Not.
ü We intend to work not with people who are in the city.


EXERCISE 3: FURTHER STRUCTURAL PRACTICE.

1.     Ask the sales manager/ he-smart.
ü If we were smart, I would ask the sales manager.
2.     Have the secretary do it/ she-there.
ü If she were there, she would have the secretary do it.
3.     Order it tomorrow/ I-rich.
ü If I were rich. I would order it tomorrow.
4.     Have a job/ he-interested.
ü If he where interested, he would have a job.
5.     Sell it on consignment/ they-aggressive.
ü If they were aggressive, they wouldsell it on consignment.
6.     Work of themselves/ men-independent.
ü If men were independent, men would work for themselves.

READING COMPREHENSION QUESTIONS.

1.     What is the wholesaling ?
ü Wholesaling ispart of the marketing system which provides channels of distributionthat are used to bring goods to market.
2.     How would you describe an indirect channel of distribution ?
ü An indirectchannel of distribution in which from the manufacturer to thewhosaler to retailer to the customer, or through more complicated channels.
3.     What do you think might bea direct channel of distribution ?
ü A direct cahannel movesgoods from the manufacturer or producerto the consumer.
4.     What is the difference between a merchant wholesaler and an agent middleman ?
ü The difference between a merchant wholesaler and an agent middleman isa merchant wholesaler take titleto the goods they deal in, whereas agent middlemando not take title to the goods they deal in.
5.     How do wholesalers simplify the process of distribution?
ü Wholesalers simplify the process of distribution, for example the average supermarket stocks 5000 items in groceries alone, a retail druggist may have more than 6000 items, since a wholesaler handles a large assortment of items from numerous manufacturerand retailer.
6.     What would a druggist have to do if there were no wholesalers ?
ü If there were no wholesalers, a druggist have to deal directly with thousands of diferent people, he may have a little stock.


VOCABULARY PRACTICE

1.     A wholesaler usually deals with retailers.
2.     Both direct and indirect channels of distribution are used.
3.     An ordinary supermarket may stock thousands of items.
4.     Agent middlemen do not take litle to the goods they deal in.
5.     Distribution of goods requires a large network of channels.
6.     Wholesalers simplify the problems of manufacturers.
7.     If you buy product that you will not resell, then you are consumer.

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